Below The Fold: Company News and Industry Insights
How to write op-eds and guest blogs so they’re easy to place
What are you doing to make your op-eds stand out? We thought this recent blog post by Peter L. Kelley, Managing Partner, RenewComm, was great so we had to share. This sums up our...
Repeat, Refine and Reuse
Repeat, Refine and Reuse...ideas, stories and subject lines from publications past. Coming up with new pitch ideas is hard and we all run out of creative juices at some point....
The Evolution of Modern Day Public Relations
The Evolution of Modern Day Public Relations Things are what they seem. It seems like almost every month there is a new trend for PR and it doesn't look like it'll be slowing...
Tips for Your First Week in Public Relations
How much can you REALLY prepare for your first “big-kid” job? You can buy multiple business outfits, a shiny new planner and practice your job jargon in the mirror,...
What is Social Relations?
What is Social relations?If you’ve never heard of it before, it’s because we’re the only ones doing it. It’s part community involvement, part networking, and part conversation,...
Public Relations Is Not What It Used To Be
What is public relations?It’s a question we get asked every day. In fact, we sometimes secretly wonder if our parents really understand what it is we do.According to...
What PR is Not.
A few things you should know What PR is NOT. It’s not advertising. We don’t do graphics or catchy jingles, but we can collaborate and art direct with the best of...
Newsjacking 101: What is it and how to do it?
Newsjacking became an industry buzzword in 2015, coined by David Meerman Scott. In short, it is the process of leveraging trending news to elevate your brand’s...
Old-School Values Provide Strong Foundation for Public Relations Firm
Raised on a farm near Weston, Kincaid is proud of the five generations in her family that contributed to what used to be one of the biggest tobacco markets west of...
Productivity Tools for Professionals On The Go
What’s the one thing every busy professional wished they had more of? If you said time, you’d be right. With more than 3 million Americans now working from home at...
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